Our Story

Qobesi is more than adornment — it is a universe of transformation. Co-founded by designer Marwan Qobesi and creative director Salma Awad, the brand was born from a shared belief: that jewellery should awaken imagination, invite play, and turn the act of wearing into a form of self-expression.

Every piece is designed to shift, rebuild, and restyle — becoming an extension of the wearer’s story. Bold in form, yet fluid in spirit, Qobesi captures the power of transformation and the poetry of design in motion.

The Designer & Maker

Marwan Qobesi approaches jewellery as sculpture in motion. His hands carve strength into form, while his eye translates memory into structure. From his earliest sketches to his recognition at the Cairo Design Award, Marwan has always believed in one truth: design born from authenticity holds the power to transcend.

Each Qobesi piece is not just crafted — it is envisioned, tested, and reimagined until it achieves balance between boldness and play.

The Creative Director & Managing Partner

With a background in fine arts and jewellery design, Salma Awad shapes the narrative and vision of Qobesi. Her practice as a painter informs the brand’s visual language: intuitive, expressive, and concept-driven. As creative director, she bridges story and form, ensuring every collection resonates not only as jewellery, but as a movement in culture.

The Partnership

Together, Marwan and Salma have built Qobesi as a brand that speaks to dreamers — those who see beauty in transformation, who wear individuality as armour, and who value design as an extension of their own imagination.

Our Vision

To create jewellery that transcends ornament, becoming a language of play, power, and possibility.

Our Mission

To build a global house of jewellery where every piece is modular, expressive, and alive with meaning — a brand that invites the world to wear transformation.

Our Values

  • Play with Purpose: Every design is modular, fluid, and open-ended.

  • Strength in Simplicity: Bold, architectural forms crafted with precision.

  • Authenticity Always: Born from truth, never trend.

  • Design as Empowerment: Jewellery that unlocks self-expression.

Qobesi is for the daring, the nostalgic, the ones who carry stories in fragments and choose to rebuild them in style